Get Paid When You Say™
Americans make $340B every pay cycle, but have to wait until payday to access it. To launch MyPay, a product that lets you get paid when you want, we provoked people to question traditional paydays.
FILM
PR STUNT feat. KAI CENAT & FANUM
Watch us (literally) blow up our pop-up
OOH
AUDIO
"Skip to Payday" :30
"Concert" :30
SOCIAL
"Broken AC"
"Vet Bill"
Cindy Sim, Copywriter
Luciana Cani, Executive Creative Director
Lizette Morazzani, Creative Director
Maddie Ecker, Associate Creative Director
Pedro Sanguine, Associate Creative Director
Britney Drotleff, Senior Art Director
Teiano Lesa, Art Director